Without Batting an Eye, Estheticians Prefer Glad Lash Over Other Brands Mon, April 16, 2012
As one of the original pioneers in the eyelash extension industry, Glad Lash, www.eyelashextensions.com, has been providing premium quality eyelash extension kits, accessories and the best in training workshops for 32 years. What sets Glad Lash apart from other manufacturers and distributors of eyelash extensions is that they provide convenient access to the latest exclusive breakthroughs in beauty enhancement while continuing to offer the highest quality and supplies at wholesale prices. Being able to pass along the savings to their beauty customers keep estheticians coming back and beauty clients asking for Glad Lash extensions every time.
According to Founder Esther Bolkin, the recent trend in lashes is semi-permanent extensions that are bonded directly to the individual eyelashes to enhance the length and thickness for a natural look. Bolkin has seen the eyelash extensions industry grow from year to year, partly due to celebrity culture and the desire for the red carpet look.
“It’s a great way for women to look glamorous and fresh really fast,” says Bolkin. “We’re offering this look at a very affordable price exclusively online to professionals and directly to consumers.”
With eyelash extensions, it is usually necessary to get touch-ups to fill in every two to four weeks. The application of a full set typically takes between one and three hours, depending on the skill level of the technician and how many extensions are desired. The application procedure is painless.
In addition to the standard extensions, Glad Lash offers an extensive selection of products that are unique to the company, including their 5 Star Flexible Eyelash Extension Adhesive for customers with sensitive eyes, 100% Human Hair and Siberian Mink lashes, V type lashes, Celebrity Extra Full 14 Hair Cluster Flare lashes, and their newest line – Single Strand Silk lashes. In addition, student, professional and luxe mink eyelash extension professional kits are available, ranging from $69.99 to $149.99 – a fraction of the cost when compared to what other companies offer. For even more added convenience, orders can be texted or emailed to the company.
What if looking ten years younger was possible with the click of a mouse? The good news is, it is… Wed, April 11, 2012
RoC® Skincare is offering women the opportunity to get ten years back to the look of their skin with a complete transformation through its “You and Improved” Challenge.
You can now watch the evolution of four everyday women who have already taken the challenge to make a change in their lives, starting with their skin (and the RoC® RETINOL CORREXION® line of products) in a series of short videos on the RoC® Facebook page. From there, they can enter for a chance to be one of four women who win a trip to New York City to experience their very own head-to-toe makeover and photo shoot with celebrity fashion stylist Marcellas Reynolds and New York City dermatologist Dr. Erin Gilbert.
Entering the challenge is simple…we want women to tell us why they want to look ten years younger by submitting either a video or written essay with photo by May 17th. RoC® will announce 25 finalists in June with the winners being determined by RoC® Facebook fans’ votes.
So what are you waiting for? Visit the RoC® Facebook page to learn more and take the first step on their journey to becoming You and Improved!
Sephora Makes Over the Future of Shopping Tue, April 10, 2012
Sephora is reinventing retail with its new approach to online and in-store shopping. Its social and mobile makeover, unveiled today, includes: an entirely new personalized web experience, new mobile website, iPhone app and iOS devices in over 100 stores. Sephora is also one of the first retail brands to fully integrate with Pinterest, adding “Pin It” buttons to every product and brand page.
“Digital is a must for the future of retailing,” said Julie Bornstein, senior vice president, Sephora Direct. “With the social, digital, mobile and website updates, we’re giving our clients the most customizable experience in the beauty industry, and connecting clients with our experts in the ways that are most relevant to them. We’re excited to makeover the future of shopping.”
Sephora.com gets a whole new look
Live today, Sephora unveiled its faster, smarter website that offers the most targeted product search in the beauty category today. Each product on Sephora.com has been tagged and indexed with 25 different characteristics – from relevant data like target age group, to specific ingredients, formulations, fragrance, price and more – so a client can easily find the right product. It took a team of 50 people and 5,000 hours to index and tag every single product, and the result is an incredibly targeted, personal experience.
The Sephora.com makeover also includes 80,000 additional images, product quick-views, more color views and time-saving checkout; clients can place an order in half the clicks, and in half the time.
From Sephora.com clients can also check in-store availability for any of Sephora’s over 300 stores, create favorite product lists, learn the latest trends, get personalized advice, watch tutorials from Sephora’s editors, and interact with experts instantly. All of these new Sephora.com features will also be available on the m.sephora.com site.
Sephora’s new social tools: Pinterest and Instagram
Also announced today, Sephora is one of the first major retail brands to fully integrate with Pinterest, the social bookmarking tool for images and video. The Pinterest “Pin It” button is on every product page, letting users pin any of the 14,000 products from Sephora.com. Fans can also check out Sephora inspiration boards, highlighting current looks and new products.
Sephora’s new feed on Instagram will give followers a behind-the-scenes look at the company and its staff, and what trends and products are driving buzz in the beauty world.
Sephora’s new mobile look: iOS devices in every store
As part of Sephora’s mobile focus, it is testing iPads in stores. Twenty stores in the U.S. have been outfitted with iPads to give the client another way to navigate Sephora’s thousands of products and interact with a menu of services offered at the Beauty Studio. Sephora is also distributing an iPod Touch to allow sales associates to help clients find and research products through the Sephora app, and allow for faster, mobile checkout.
“Some retailers are afraid to allow devices in their stores, but we embrace it,” said Bridget Dolan, vice president, Interactive Media, Sephora. ”We’re bridging the online and offline world, and making it as easy as possible to find the products you want, in a way that’s cool, familiar, and helpful.”
All of the social and digital updates are available beginning today, April 9. To visit the new site go to www.sephora.com, and follow along on Facebook, Twitter, Pinterest and Instagram.
Have an Eggcellent Easter Day with CouponSnapshot’s Coupons and Deals Thu, April 5, 2012
Easter time is almost here – a favorite spring holiday full of blessings, sweet treats, and special time with family and friends. Easter often brings families together to celebrate with enjoyable traditions like Easter brunch or Easter dinner, an Easter egg hunt, and of course, colorful Easter baskets brimming with candies, toys, and other wonderful surprises. Putting together the perfect Easter holiday can take some time and a bit of creative energy. It also can cost quite a bit depending on your plans. Luckily, some good deals are not far to be found. CouponSnapshot, a money-saving website with boundless coupon codes and special offers, has a large collection of Easter Coupons and deals for online shoppers to enjoy this year.
CouponSnapshot’s Easter deals page contains amazing offers for discounted prices, dollars-off, percent-off, and even free shipping. Some coupons are specific to things you will need for your Easter celebration, like fresh Easter flowers for the special women in your life, gourmet Easter gifts, Easter cookies, and even Easter bunny costumes. Other deals are available in honor of Easter, giving you deep discounts on skincare products, perfume, cosmetics, home and garden items, clothing, and even specialty gift baskets.
Some of the top merchants participating in CouponSnapshot’s exciting Easter deals include ProFlowers, GiftBaskets.com, Mrs. Fields, Kohl’s, Teleflora, FTD, 1-800-Flowers, Lancome, NARS Cosmetics, Costume Discounters, Carter’s, and Philosophy, to name just a few. Whether in need of great fillers for Easter baskets, sweet treats for the family, or a special Easter gift all for yourself, these Easter deals can truly help consumers save money during this special time of year.
“Easter is a very special time for family and friends,” says CouponSnapshot’s Marketing Director. “This is the time of year we gather with our loved ones and celebrate so many wonderful things as a family. CouponSnapshot is glad to offer money-saving deals and discounts on popular gift items and accessories for the Easter holiday. From floral bouquets for mom, grandmom, and mother-in-law to yummy cookies and baked goods to enjoy with your Easter dinner, we’ve scoured the Web to find deals on everything you need this time of year.”
Some of the best deals for Easter and great spring savings include:
- 1-800-Flowers- Save $5.00 on Easter Bunny Wreath
- Carter’s- Easter Day Sale – Over 50% OFF
- Collin Street Bakery- Get 30% OFF Easter Special Items
- Costume Discounters- 50% off Easter Bunny Costumes, plus Free Shipping
- Drugstore- Buy 2 Easter candy favorites and save $1
- Mrs. Fields- Happy Easter Tin 2012 as low as $22.99
- PickupFlowers- Easter Tin of Sugar Cookies Only $28.95
- ProFlowers- Easter Royal Spring Lilies for only $19.99
- Teleflora – Send a Hug Funny Bunny Bouquet only $44.95
The savings on CouponSnapshot right now go far beyond Easter savings. Shoppers can also browse by their favorite brands or they can check out the Top 20 Deals pages, which have some pages specific to beauty, gardening, apparel, and more. Thousands of new deals are added to CouponSnapshot every week, with new offers circulating daily thanks to a dedicated deal-finding team. Online shoppers can find great deals completely free of charge simply by visiting CouponSnapshot.com.
“What makes us happiest is saving our members and site visitors as much money as possible,” says CouponSnapshot’s CEO. “We have organized our site in such a way that shoppers can easily find the deals that matter most to them, whether they are seasonal offers or the latest specials from a favorite brand. We wish everyone a very happy Easter and an exciting spring ahead.”
Dr. LeWinn by Kinerase® Earns Four Good Housekeeping Seals Wed, April 4, 2012
After a comprehensive evaluation by the scientists and experts at the Good Housekeeping Research Institute, the products were found to deliver on all claims appearing in their advertising, packaging and other informational materials. Only products that pass the strict evaluation can earn the Seal.
“The testing is so stringent and select products earn the Seal annually, so we are extremely proud to have been accepted by the Good Housekeeping Research Institute,” says Jill Wittenberg, Marketing Manager at Dr. LeWinn by Kinerase. “It’s such a great honor to be included in such a regarded group of high caliber products.”
The chosen four Dr. LeWinn by Kinerase® products were recognized not only for high potency, but also for results:
- Perfecting Skin Tone Serum XK, a concentrated daily hyaluronic acid-based treatment, fades the look of dark spots and hyperpigmentation; in a clinical test, 100 percent of women felt they had more even skin tone(1) to restore radiant, glowing skin.
- Lift & Resculpt Anti-Wrinkle Eye Cream, a proven formula that gradually contours, firms and lifts the eye area for a more youthful appearance.
- Under Eye Recovery, a treatment designed to brighten, firm and hydrate the delicate eye area.
- Wrinkle Repair Daily Lotion SPF 30 has been clinically proven to restore skin’s structure with SymRepair®, a moisture-rich ceramide complex for softer skin.
These four extraordinary products are part of the Dr. LeWinn by Kinerase® portfolio that consists of 10 potent cleansers, moisturizers and daily treatments, providing the consumer with flexibility to personalize his or her anti-aging regimen.
Good Housekeeping maintains good taste and exercises strict editorial judgment as to products it will accept for advertising(2) in the printed magazine and in reviewing all of the advertising copy published. These judgments are the basis of the Good Housekeeping Consumers’ Refund or Replacement Policy(3).
Dr. LeWinn by Kinerase products retail from $10 – $35 and will be available at select Walgreens and Walmart stores
